How To Determine When It's Time To Outsource Lead Generation – The Top 3 Signs
Generating leads for your business is hard work. It takes a lot of time and effort to call leads, craft emails, and use other tools to bring in new customers, clients, or partners. According to statistics collected by HubSpot, 60% of marketers said that their Cost Of Acquisition (CAC) has risen in the last few years, and 49% say that increasing customer acquisition is their primary objective.
But what if you could decrease CAC and increase customer acquisition at the same time? With outsourced lead generation services, you may be able to do just that. Here are the top three signs that it may be time to consider outsourcing lead generation to a third-party firm.
1. You Need Expert Strategy To Reach Your Goals
If you’re having trouble reaching your sales and growth goals, a lead generation firm like Incept can help you with expert strategy. Our mission is always to form a “client coalition” with our clients, and lend our expertise to them to help them grow.
Whether you need expert advice about overall sales strategy, you want to streamline the client acquisition process, or you just want to reach more overall leads, an outsourced lead generation firm can help.
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2. You Don’t Have Time Or Money To Spend On Hiring And Training
Hiring and training staff is expensive and time-consuming. On average, it costs more than $4000 just to hire an employee – and this does not include the actual salaries, benefits, and other such costs. Not only that, but the average time to fully onboard a new worker is at least 90 days.
If you need to scale your sales operations up or down quickly, hiring a lead generation firm helps you hit the ground running.. You can avoid the costs of hiring and paying new workers, as well as a long onboarding process.
3. You Want To Keep Your Sales Team Lean And Focused
Even if you already have a large sales team or you’re interested in hiring more full-time sales staff, you may want to keep them focused on more important sales tasks. Lead generation can be time-consuming, and draw away a lot of your team’s time and energy.
By hiring an outsourced lead generation firm, you can reduce the time that your sales team spends doing things like cold-calling and sending emails. Instead, they can focus more on vetting and qualifying leads, moving them through the sales funnel, and converting them into customers or clients.
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Interested In Outsourced Lead Generation? Our Team Is Here To Help!
At Incept, outsourced lead generation is one of our specialties. Whether you need expert sales strategy, you’re looking to save on hiring and training sales staff, or you want to keep your team focused on more important sales tasks, we’re here to help. Contact us now to explore our services, learn more, and see how we can help your business grow.